One of the key modes of online marketing these days is PPC marketing (Pay per click). According to Wiki, is an internet advertising model used to direct traffic to websites, in which advertisers pay the publisher (typically a website owner) when the ad is clicked. It is defined simply as “the amount spent to get an advertisement clicked.
PPC marketing revolves around keywords and their effective use to undertake strong Adword Campaigns thereby making money from the search engines with the help of pay per click campaigns.
Websites that use PPC marketing, an advertisement will be displayed as a sponsored ad when the search query matches an advertiser’s keyword list. These links appear above or adjacent to the organic results.
Ricoh have a dedicated online marketing team who deal with PPC marketing. We help you to keep growing your online presence and business as we keep constructing and launching new adword campaigns.
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